---
title: The Benefits of Self-Service Portals for Businesses and Customers
description: Self-service portals save time, reduce costs & boost customer satisfaction. Learn how balancing self-service with support enhances the customer experience.
image: https://www.taikatilaus.fi/hubfs/maksumuuri-blogbanner%20(1024%20x%20512%20px)-1.png
---

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# [The Benefits of Self-Service Portals for Businesses and Customers](https://www.taikatilaus.fi/en/blog/self-service-portal-benefits)

by [Siiri Lassila](https://www.taikatilaus.fi/en/blog/author/siiri-lassila)

 1 min read

 Sep 11, 2024, 11:44:55 AM

An increasing number of people prefer self-service portals over traditional customer service. [According to Aspect’s 2017 study](https://www.forbes.com/sites/forbestechcouncil/2023/05/19/the-changing-face-of-customer-experience-in-the-self-service-economy/), up to 77% of consumers opt for self-service, indicating its growing popularity. But what benefits do self-service portals offer your business and customers?

## **Save Time and Money with Self-Service Portals**

When your customers can resolve their issues independently through self-service, the processing time for customer service interactions decreases significantly. This not only frees up resources for more critical tasks but also reduces customer service costs. Self-service portals are also more cost-effective compared to traditional customer service solutions.

## **Improve Customer Satisfaction**

Customer satisfaction improves when customers have access to self-service options. Self-service portals are available 24/7, allowing customers to get answers without waiting for a response. This round-the-clock availability enhances the customer experience and increases customer retention.

## **Meet Customer Expectations**

[77% of consumers](https://vanilla.higherlogic.com/blog/customer-self-service-stats-2020/) value companies that offer self-service options, and according to Higher Logic’s research, [79% expect them to be available](https://vanilla.higherlogic.com/blog/customer-self-service-stats-2020/). However, the growing popularity of self-service portals does not mean that traditional customer support should be entirely eliminated. Complex issues still require human interaction. Additionally, [30% of consumers surveyed by Microsoft](https://info.microsoft.com/rs/157-GQE-382/images/EN-CNTNT-Report-DynService-2017-global-state-customer-service-en-au.pdf) cited the inability to reach a customer service representative as one of the most frustrating aspects of customer service.

## Enhance Customer Service with TaikaTilaus’ Self-Service Portal

If you’re looking to improve customer service and offer effective self-service options, consider exploring [TaikaTilaus' self-service portal](https://www.taikatilaus.fi/en/self-service-portal?hsLang=en). Our portal provides customers with an easy way to manage their own tasks quickly and efficiently, while saving your business time and resources.

## Conclusion

Self-service portals and other self-service options provide significant benefits for both businesses and customers. They save time and resources by allowing customers to resolve issues independently, which also reduces customer service costs. The 24/7 availability of self-service portals improves customer satisfaction by enabling customers to get answers at any time, which aligns with their growing expectations.

However, it's important to balance self-service with traditional customer support, as complex issues still require human interaction. By using solutions like the [**TaikaTilaus self-service portal**](https://www.taikatilaus.fi/en/self-service-portal?hsLang=en), businesses can streamline their customer service while delivering an enhanced customer experience.

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